CitytisticsShortlist

Cost of living, pay and housing

44.05° N · 91.67° W · GEOID 2771032

Winona

Winona County, Minnesota · part of the Winona, MN metro

MinnesotaWinona, MNWinonaWinona

The short answer

Winona is home to 26,009 people. Median household income is $56,337 a year and median rent is $882 a month, 18.8% of income (a ratio of two medians, not any one household's burden). Rent pressure is lighter than in most places. The median home is valued at $201,800, about 3.6x annual median household income.

Winona stands out on how people work. Counting remote workers as zero, the average worker spends about 95 hours a year commuting, less than in 98% of places its size. Also notable: About 44 km of named paths and bike trails are mapped in and around the city, more than in 95% of places its size.

74OF 100

CTXCitytistics Index

Above average

Winona scores better than 74% of the 6,612 places we rate, and ranks 92nd of 151 in Minnesota.

How the CTX is built

Category ratings · 0 to 100, typical place 50

Affordability 20%60
Economy 20%56
Safety 20%38
Amenities 15%75
Education 10%58
Commute 10%98
Growth 5%30
Median gross rent
$882
35% below the median place
Median household income
$56,337
30% below the median place
Median home value
$201,800
37% below the median place
Unemployment
2.7%
46% below the median place

Compared with the median of the 6,645 places we track. The bundle was checked 2026-11-14; each measure may refer to an older release.

What stands out about Winona

  • GrowthCompared with the 25 places most like it in size, age, education, housing and region (such as Hays, KS, Aberdeen, SD and Hastings, NE), population growth since 2020 here is higher: 2% against a typical -1.2%.
01

Moving to Winona

Winona County loses about 2.6 residents per 1,000 a year to moves between counties.

Moved in1,613
Moved out1,714
Net−101

Where people come from and where they go, top counties

Fillmore County, MN73730
Buffalo County, WI6451+13
Wabasha County, MN5650+6
Trempealeau County, WI5350+3

Within Minnesota, other states or abroad

Arrivals
Leavers
Within MinnesotaOther states

Income per tax return

Arrivals$50K
Leavers$54K

People on tax returns who moved between counties, from IRS migration data, 2022 to 2023. Figures are for all of Winona County; flows under 20 returns are not published.

Who moves here
10.8% of residents arrived from another county in the past year, 3.7% from another state.
Who arrives and who leaves
Households moving into Winona County report $49,800 a year in income on average; those leaving, $54,000, so leavers earn more than newcomers.
Income you would need
$35,300 a year to rent the median home at the 30% line. From your city
Rent or buy
Median rent is $882 a month; owners with a mortgage pay $1,357 a month including taxes and insurance, on a median home of $201,800.
Getting to work
14 minutes each way on average; 9.0% work from home.
If it is close but not quite
Greensburg, PA matches it on character for less of your income. Compare the two
Moved here in the past year1
10.8%
88% above the median place
Moved from another state1
3.7%
88% above the median place
Income of households moving in7
$49,783
29% below the median place
All 5 moving measures
MeasureWinonaAmong 6,645 placesVs median
Moved here in the past year110.8%88% above
Moved from another state13.7%88% above
Net movers per 1,000 people7County figure-2.6333% below
Income of households moving in7County figure$49,78329% below
Income of households moving out7County figure$54,04023% below
02

What it costs to live here

Half the homes were built before 1955, older housing than in 92% of the 987 places of 25,000 to 50,000 people we track.

Winona18.8%
Typical place20.4%

Share of the median household income that goes to the median rent. Above 30% is the usual stress line.

Income needed to rent
$35,280
a year, at the 30% line
Rent to income
18.8%
8% below the median place
Home price to income
3.6x
6% below the median place

Could you afford it?

The median rent would take
19%
comfortably under the 30% line
Left after rent, in US prices
$45,400
a year, prices not adjusted
Vs the typical household here
Same
as the median household

Uses the median rent in Winona, $882 a month. It runs in your browser and stores nothing.

Like Winona, but easier on the budget

Places that match Winona on character (size, age, education, homeownership, household size, housing age, remote work and climate) but where rent takes a clearly smaller share of income. Cost was left out of the match on purpose.

PlaceMatchRent to incomeMore left a year
Greensburg, PA9015.5% vs 18.8%n/aCompare
Geneva, NY8914.7% vs 18.8%n/aCompare
Aberdeen, SD8814.2% vs 18.8%n/aCompare
Fort Dodge, IA8715.5% vs 18.8%n/aCompare

Moving from somewhere else? Work out the salary you would need in Winona.

Sponsored · exampleMoving to Winona? Compare quotes from licensed movers. No partner is signed yet. Sponsored offers are always labelled and never change the data.
Median year built1
1955
1% below the median place
Owner costs with a mortgage1
$1,357
28% below the median place
Median home value1
$201,800
37% below the median place
All 15 cost and housing measures
MeasureWinonaAmong 6,645 placesVs median
Median gross rent1$88235% below
Rent to income118.8%8% below
Property tax rate10.9%3% above
Home price to income13.6x6% below
Fair market rent, 2 bedrooms2County figure$1,11831% below
HUD area median income3County figure$106,3001% below
Property tax paid (median)1$1,89142% below
Median home value1$201,80037% below
Home prices, 1-year change4County figure2.9%8% below
Home prices, 5-year change4County figure44.9%13% below
Homeownership158.0%13% below
Renters paying 30%+157.4%13% above
Owner costs with a mortgage1$1,35728% below
Vacant homes16.5%8% below
Median year built119551% below
03

Work and pay

Mean commute is 14 min, 45% below the median place.

Mean commute1
14 min
45% below the median place
Unemployment1
2.7%
46% below the median place
Poverty rate1
23.1%
114% above the median place

More on work and pay, against the typical place

Median household income$56,337 −30%
Works from home9.0% −28%
Income per person$34,531 −14%
All 10 work and pay measures
MeasureWinonaAmong 6,645 placesVs median
Median household income1$56,33730% below
Income per person1$34,53114% below
Unemployment12.7%46% below
Average annual pay5County figure$54,33018% below
Pay growth, 1 year5County figure2.8%24% below
Jobs5County figure23,93384% below
Poverty rate123.1%114% above
Mean commute114 min45% below
Works from home19.0%28% below
Commutes by transit1County figure0.7%16% below
04

Who lives here

23.1% of residents live below the poverty line, more than in 91% of the 985 places of 25,000 to 50,000 people we track. It is the highest of 139 Minnesota places we track.

Median age1
31.3
20% below the median place
Household size1
2.1
15% below the median place
Born abroad1
2.9%
67% below the median place

More about who lives here, against the typical place

No health insurance4.4% −31%
High school or higher95.2% +3%
Homes with broadband93.4% +1%
Bachelor's or higher36.3% +13%
All 9 people measures
MeasureWinonaAmong 6,645 placesVs median
Population126,0091788th largest
Population change since 202062.0%78% above
Median age131.320% below
Bachelor's or higher136.3%13% above
High school or higher195.2%3% above
Household size12.115% below
Born abroad12.9%67% below
No health insurance14.4%31% below
Homes with broadband193.4%1% above
05

Life in Winona

The nearest National Park Service site is Effigy Mounds National Monument, about 71 miles away.

Founded or incorporated in 1805. 40 sites are on the National Register of Historic Places. Its history on Wikipedia

  • Pickwick Mill listed 1970
  • Winona County Courthouse listed 1970
  • Bunnell, Willard, House listed 1973
  • Merchants National Bank listed 1974
  • Kirch/Latch Building listed 1975
  • Choate Deparment Store listed 1976

Out the door, against the typical place

Parks per 10k residents16.9 +66%
Playgrounds per 10k13.1 +39%
Grocery stores per 10k3.5 +63%
Restaurants, cafes and bars per 10k27.7 2.5×
Libraries per 10k1.1 +32%
Named paths and bike trails44 km 22.0×
Bus and rail stops per sq mi0.6 3.0×

Mapped by volunteers in OpenStreetMap inside the city limits (Census boundaries), so coverage is fuller in some places than others. Map data © OpenStreetMap contributors, ODbL.

National Park Service sites nearby

  • Effigy Mounds National Monument 71 miles
  • Mississippi National River and Recreation Area 87 miles
  • Saint Croix National Scenic Riverway 104 miles

Businesses per 10,000 residents (county figures)

Restaurants and bars23.7 +14%
Shops29.3 −3%
Arts, recreation and fitness8.0 +95%
Doctors' offices and clinics10.6 −48%
Child care centers1.2 −48%

Counts businesses with paid staff, so small owner-run shops are not included.

Nearest National Park Service site10
70.9
130% above the median place
Students per teacher13
13.4
13% below the median place
Public school students13
2,897
41% below the median place
All 18 schools and local life measures
MeasureWinonaAmong 6,645 placesVs median
Public schools131344% above
Public school students132,89741% below
Students per teacher1313.413% below
Restaurants and bars per 10k8County figure23.714% above
Shops per 10k8County figure29.33% below
Arts, recreation and fitness per 10k8County figure8.095% above
Doctors' offices and clinics per 10k8County figure10.648% below
Child care centers per 10k8County figure1.248% below
Parks per 10k916.966% above
Playgrounds per 10k913.139% above
Grocery stores per 10k93.563% above
Restaurants, cafes and bars per 10k927.7148% above
Libraries per 10k91.132% above
Named paths and bike trails944.0above (median 2.0)
Transit stops per sq mi90.6200% above
Nearest National Park Service site1070.9130% above
National Park Service sites within 60 miles100below (median 2)
National Register listings1140208% above
06

Safety, weather and risk

Violent crime per 100k is 156, 18% below the median place.

Violent crime per 100k
156
18% below the median place
Property crime per 100k
2,277
88% above the median place
Months reported
12 of 12
by the city police department to the FBI

Counts only offenses reported by the city police department. Sheriff, state and campus police are not included, and some departments do not report to the FBI at all, so compare with care.

Hurricane risk15
0.0
below the median place (median 70.7)
January average low14
8°F
70% below the median place
Average temperature14
45°F
17% below the median place
All 9 weather and risk measures
MeasureWinonaAmong 6,645 placesVs median
July average high14County figure81°F6% below
January average low14County figure8°F70% below
Average temperature14County figure45°F17% below
Annual precipitation14County figure36.7 in16% below
Natural hazard risk15County figure69.525% below
Hurricane risk15County figure0.0below (median 70.7)
Tornado risk15County figure76.07% below
Wildfire risk15County figure16.873% below
Heat wave risk15County figure57.636% below
08

Winona in 2030: where the trends point

If recent trends hold, the median rent will take about 19% of the median income in 2030, about the same as 19% now.

Citytistics projections to 2030: each figure's own trend, blended with the typical trend across the places we rate, eased toward long-run US growth and carried forward from the latest release. The range is where 80% of places landed when we tested the same method on past releases. On projected 2030 affordability, Winona does better than 59% of places. Its projected home value growth beats 23%.

MeasureLatest2030 projectionLikely rangeAvg. per year
Median rent$882/mo (2024)$1,140/mo$930 to $1,380/mo+4.3%
Median household income$56,337 (2024)$71,000$60,000 to $84,000+3.9%
Median home value$201,800 (2024)$284,000$206,000 to $391,000+5.9%
Population26,530 (2025)27,02025,920 to 28,170+0.4%

The median home would be worth 4.0 years of the median income in 2030, against 3.6 now.

A projection of recent trends, not a prediction of the economy or advice to buy or sell. How we project.

09

Places like Winona

The closest matches on income, rent, home value, education and age, and the places nearby.

PlaceRentIncome
La Crosse, WI$1,010$55,866Compare
Alamosa, CO$837$49,688Compare
Las Cruces, NM$974$55,422Compare
Morris, MN$950$67,727Compare
Morris, MNLas Cruces, NMAlamosa, COLa Crosse, WIWinona, MNWinonaLa CrosseAlamosaLas CrucesMorrisWinonaLa CrosseAlamosaLas CrucesMorris

Places built like Winona

Its statistical peers: the closest matches on size, age, education, homeownership, household size, housing age, origin and remote work, in the same part of the country. Cost and outcomes are left out of the match, so the table shows how Winona performs against places like it.

PlaceRent to incomeIncome growthPop. change
Winona, MN18.8%3.0%/yr2.0%
Hays, KS18.9%3.2%/yr0.5%Compare
Aberdeen, SD14.2%4.1%/yr-1.8%Compare
Hastings, NE16.1%5.7%/yr-0.1%Compare
Leavenworth, KS20.2%4.3%/yr-0.9%Compare
Cape Girardeau, MO18.9%4.0%/yr3.6%Compare
Fort Dodge, IA15.5%8.2%/yr-0.2%Compare

Common questions

Is Winona a good place to live?

It depends on what you need, so here is what the numbers say. Its Citytistics Index is 74 out of 100, better than 74% of the places we rate and 92nd of 151 in Minnesota. Compared with the 25 places most like it in size, age, education, housing and region (such as Hays, KS, Aberdeen, SD and Hastings, NE), population growth since 2020 here is higher: 2% against a typical -1.2%. On cost, space and class size it scores 30 out of 100 for families. See how it ranks with your own weights.

Is Winona expensive to live in?

The median rent takes 18.8% of the median household income, against 20.4% in the typical place we track. Housing is a lighter load here than usual. The median home is valued at $201,800.

What salary do you need to live in Winona?

To rent the median home without spending more than 30% of income on rent, a household needs about $35,280 a year. Work it out from your current city.

Is Winona safe?

There were 156 reported violent crimes per 100,000 residents, against 192 in the typical place.

What places are similar to Winona?

On income, rent, home value, education and age, the closest matches are La Crosse, WI, Alamosa, CO, Las Cruces, NM and Morris, MN.

Sources and methods

The small numbers beside each measure point here. Every dataset is public; links go to the publisher.

  1. American Community Survey 5-year estimates · US Census Bureau · 2020 to 2024 estimatesTables B01002, B01003, B05002, B07003, B08013, B08301, B15003, B17001, B19013, B19301, B23025, B25002, B25003, B25010, B25035, B25064, B25070, B25077, B25088, B25103, B28002, S2701
  2. Fair Market Rents · US Department of Housing and Urban Development · Fiscal year 2027
  3. Income Limits · US Department of Housing and Urban Development · Fiscal year 2026
  4. House Price Index · Federal Housing Finance Agency · Latest release, retrieved 2026-11-14
  5. Quarterly Census of Employment and Wages · US Bureau of Labor Statistics · 2025 annual averages
  6. Population Estimates · US Census Bureau · Vintage 2025
  7. SOI Tax Stats, county-to-county migration · Internal Revenue Service · Tax years 2022 to 2023Counts tax returns and the people on them; flows under 20 returns are suppressed.
  8. County Business Patterns · US Census Bureau · 2023 data
  9. OpenStreetMap · © OpenStreetMap contributors, available under the Open Database License (ODbL) · Map data as of 2026-11
  10. National Park Service sites · Wikidata (CC0), units operated by the National Park Service · Retrieved 2026-11
  11. National Register of Historic Places · National Park Service · Listings through 2026-05-22
  12. Crime Data Explorer · Federal Bureau of Investigation · 2025 data
  13. Common Core of Data · National Center for Education Statistics · 2024 release
  14. 1991-2020 climate normals · NOAA National Centers for Environmental Information · Series updated 2026-11-05Averages for 1991 to 2020 computed from NOAA's county climate series (nClimDiv).nClimDiv county series
  15. National Risk Index · Federal Emergency Management Agency · Latest release, retrieved 2026-11-14NRI data and maps

Derived by Citytistics from the tables above: rent to income (B25064, B19013); property tax rate (B25103, B25077); home price to income (B25077, B19013).

What stands out compares Winona with places of a similar size, using only figures measured for Winona itself; county and metro figures never count. Survey figures are estimates with margins of error. Formulas and definitions: methodology. API: /api/v1/places/winona-minnesota

Citytistics. “Winona, Minnesota.” Data as of 2026-11-14. https://www.citytistics.com/city/winona-minnesota/

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.