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Cost of living, pay and housing

33.91° N · 78.32° W · GEOID 3731960

Holden Beach

Brunswick County, North Carolina · part of the Wilmington, NC metro

Limited data population under 5,000

North CarolinaHolden Beach, NCHolden BeachHolden Beach

The short answer

Holden Beach is home to 962 people. Median household income is $116,250 a year and median rent is $1,475 a month, 15.2% of income (a ratio of two medians, not any one household's burden). Rent pressure is lighter than in most places. The median home is valued at $658,900, about 5.7x annual median household income.

Median gross rent
$1,475
8% above the median place
Median household income
$116,250
45% above the median place
Median home value
$658,900
106% above the median place
Unemployment
4.7%
5% below the median place

Compared with the median of the 6,645 places we track. The bundle was checked 2026-11-14; each measure may refer to an older release.

What stands out about Holden Beach

  • 81% of homes stand vacant, more than in 99% of the 1,415 places under 10,000 people we track. It is the highest of 134 North Carolina places.
  • The median resident is 64.4 years old, older than in 98% of places its size. It is the 3rd-highest of 161 North Carolina places.
  • 95% of homes are owner-occupied, more than in 96% of places its size.
  • Owning with a mortgage costs about $1,275 a month more than the median rent, a wider gap than in 92% of places its size.
  • Households average 1.99 people, smaller than in 94% of places its size.

Rent is light relative to pay, but the county has a FEMA natural hazard risk score of 96 out of 100. Budget for insurance before counting the savings.

Many people here skip the commute entirely: 24% work from home, which keeps total commuting time lower than in 79% of places.

01

Moving to Holden Beach

Brunswick County gains about 50.2 residents per 1,000 a year to moves between counties.

Moved in13,635
Moved out7,315
Net+6,320

Where people come from and where they go, top counties

Wake County, NC615285+330
Horry County, SC356416−60
Columbus County, NC220323−103

Within North Carolina, other states or abroad

Arrivals
Leavers
Within North CarolinaOther statesAbroad

Income per tax return

Arrivals$103K
Leavers$72K

People on tax returns who moved between counties, from IRS migration data, 2022 to 2023. Figures are for all of Brunswick County; flows under 20 returns are not published.

Who moves here
16.1% of residents arrived from another county in the past year, 7.8% from another state.
Who arrives and who leaves
Households moving into Brunswick County report $103,400 a year in income on average; those leaving, $71,700, so newcomers earn more than leavers.
Income you would need
$59,000 a year to rent the median home at the 30% line. From your city
Rent or buy
Median rent is $1,475 a month; owners with a mortgage pay $2,750 a month including taxes and insurance, on a median home of $658,900.
Getting to work
23 minutes each way on average; 24.5% work from home.
If it is close but not quite
St. Pete Beach, FL matches it on character. Compare the two
Moved from another state1
7.8%
294% above the median place
Moved here in the past year1
16.1%
181% above the median place
Net movers per 1,000 people8
50.2
above the median place (median -0.6)
All 5 moving measures
MeasureHolden BeachAmong 6,645 placesVs median
Moved here in the past year116.1%181% above
Moved from another state17.8%294% above
Net movers per 1,000 people8County figure50.2above (median -0.6)
Income of households moving in8County figure$103,40247% above
Income of households moving out8County figure$71,6582% above
02

What it costs to live here

Vacant homes is 80.5%, above the median place (median 7.1%).

Holden Beach15.2%
Typical place20.4%

Share of the median household income that goes to the median rent. Above 30% is the usual stress line.

Income needed to rent
$59,000
a year, at the 30% line
Rent to income
15.2%
25% below the median place
Home price to income
5.7x
49% above the median place

Could you afford it?

The median rent would take
15%
comfortably under the 30% line
Left after rent, in US prices
$101,300
a year
Vs the typical household here
Same
as the median household

Uses the median rent in Holden Beach, $1,475 a month, and local prices for everything else (97.1 against a US average of 100). It runs in your browser and stores nothing.

Moving from somewhere else? Work out the salary you would need in Holden Beach.

Sponsored · exampleMoving to Holden Beach? Compare quotes from licensed movers. No partner is signed yet. Sponsored offers are always labelled and never change the data.
Vacant homes1
80.5%
above the median place (median 7.1%)
Homeownership1
94.6%
43% above the median place
Property tax rate1
0.6%
40% below the median place
All 16 cost and housing measures
MeasureHolden BeachAmong 6,645 placesVs median
Median gross rent1$1,4758% above
Rent to income115.2%25% below
Property tax rate10.6%40% below
Home price to income15.7x49% above
Prices vs US average2Metro figure96.44% below
Fair market rent, 2 bedrooms3County figure$1,5743% below
HUD area median income4County figure$99,2008% below
Property tax paid (median)1$3,62011% above
Median home value1$658,900106% above
Home prices, 1-year change5County figure3.0%7% below
Home prices, 5-year change5County figure72.8%41% above
Homeownership194.6%43% above
Renters paying 30%+1County figure51.9%3% above
Owner costs with a mortgage1$2,75047% above
Vacant homes180.5%above (median 7.1%)
Median year built119921% above
03

Work and pay

Commutes by transit is 0.0%, below the median place (median 0.8%).

Commutes by transit1
0.0%
below the median place (median 0.8%)
Income per person1
$76,771
92% above the median place
Works from home1
24.5%
97% above the median place

More on work and pay, against the typical place

Poverty rate4.9% −55%
Median household income$116,250 +45%
Mean commute23 min −8%
All 10 work and pay measures
MeasureHolden BeachAmong 6,645 placesVs median
Median household income1$116,25045% above
Income per person1$76,77192% above
Unemployment1County figure4.7%5% below
Average annual pay6County figure$54,52317% below
Pay growth, 1 year6County figure5.5%49% above
Jobs6County figure43,20171% below
Poverty rate14.9%55% below
Mean commute123 min8% below
Works from home124.5%97% above
Commutes by transit10.0%below (median 0.8%)
04

Who lives here

Median age is 64.4, 65% above the median place.

Median age1
64.4
65% above the median place
High school or higher1
98.6%
7% above the median place
Household size1
2.0
20% below the median place

More about who lives here, against the typical place

Bachelor's or higher69.5% 2.2×
No health insurance4.0% −38%
Homes with broadband95.5% +3%
All 9 people measures
MeasureHolden BeachAmong 6,645 placesVs median
Population19626646th largest
Population change since 20207-0.2%below (median 1.1%)
Median age164.465% above
Bachelor's or higher169.5%117% above
High school or higher198.6%7% above
Household size12.020% below
Born abroad1County figure3.6%59% below
No health insurance14.0%38% below
Homes with broadband195.5%3% above
05

Life in Holden Beach

17 sites are on the National Register of Historic Places.

Businesses per 10,000 residents (county figures)

Restaurants and bars22.2 +7%
Shops33.0 +9%
Arts, recreation and fitness4.3 +5%
Doctors' offices and clinics13.4 −34%
Child care centers1.4 −39%

Counts businesses with paid staff, so small owner-run shops are not included.

Child care centers per 10k9
1.4
39% below the median place
Doctors' offices and clinics per 10k9
13.4
34% below the median place
Public school students11
15,069
208% above the median place
All 9 schools and local life measures
MeasureHolden BeachAmong 6,645 placesVs median
Public schools11County figure22144% above
Public school students11County figure15,069208% above
Students per teacher11County figure16.68% above
Restaurants and bars per 10k9County figure22.27% above
Shops per 10k9County figure33.09% above
Arts, recreation and fitness per 10k9County figure4.35% above
Doctors' offices and clinics per 10k9County figure13.434% below
Child care centers per 10k9County figure1.439% below
National Register listings10County figure1731% above
06

Safety, weather and risk

Hurricane risk is 99.1, 40% above the median place.

No crime figure yet. Either the city police department did not report to the FBI for the latest year, or our monthly fetch has not reached Holden Beach. Larger places are fetched first.

Hurricane risk13
99.1
40% above the median place
Annual precipitation12
55.2 in
26% above the median place
Wildfire risk13
93.3
52% above the median place
All 11 weather and risk measures
MeasureHolden BeachAmong 6,645 placesVs median
July average high12County figure90°F3% above
January average low12County figure35°F38% above
Average temperature12County figure63°F15% above
Annual precipitation12County figure55.2 in26% above
Natural hazard risk13County figure95.84% above
Hurricane risk13County figure99.140% above
Tornado risk13County figure87.07% above
Wildfire risk13County figure93.352% above
Heat wave risk13County figure84.96% below
Median air quality index14Metro figure415% below
Good air days14Metro figure77.0%12% above
08

Holden Beach in 2030: where the trends point

If recent trends hold, the median rent will take about 16% of the median income in 2030, up from 15% now.

Citytistics projections to 2030: each figure's own trend, blended with the typical trend across the places we rate, eased toward long-run US growth and carried forward from the latest release. The range is where 80% of places landed when we tested the same method on past releases.

MeasureLatest2030 projectionLikely rangeAvg. per year
Median rent$1,475/mo (2024)$1,930/mo$1,580 to $2,350/mo+4.6%
Median household income$116,250 (2024)$146,000$123,500 to $173,000+3.9%
Median home value$658,900 (2024)$962,000$698,000 to $1,325,000+6.5%
Population916 (2025)920880 to 960+0.1%

The median home would be worth 6.6 years of the median income in 2030, against 5.7 now.

A projection of recent trends, not a prediction of the economy or advice to buy or sell. How we project.

09

Places like Holden Beach

The closest matches on income, rent, home value, education and age, and the places nearby.

PlaceRentIncome
St. Pete Beach, FL$1,811$114,583Compare
Palmer Ranch, FL$1,794$102,838Compare
Pinehurst, NC$1,664$109,802Compare
Hilton Head Island, SC$1,479$94,657Compare
Hilton Head Island, SCPinehurst, NCPalmer Ranch, FLSt. Pete Beach, FLHolden Beach, NCSt. Pete BeachPalmer RanchPinehurstHilton Head IslandSt. Pete BeachPalmer RanchPinehurstHilton Head Island

Common questions

Is Holden Beach a good place to live?

It depends on what you need, so here is what the numbers say. 81% of homes stand vacant, more than in 99% of the 1,415 places under 10,000 people we track. It is the highest of 134 North Carolina places. The median resident is 64.4 years old, older than in 98% of places its size. It is the 3rd-highest of 161 North Carolina places. On cost, space and class size it scores 69 out of 100 for families. See how it ranks with your own weights.

Is Holden Beach expensive to live in?

The median rent takes 15.2% of the median household income, against 20.4% in the typical place we track. Housing is a lighter load here than usual. The median home is valued at $658,900.

What salary do you need to live in Holden Beach?

To rent the median home without spending more than 30% of income on rent, a household needs about $59,000 a year. Work it out from your current city.

What places are similar to Holden Beach?

On income, rent, home value, education and age, the closest matches are St. Pete Beach, FL, Palmer Ranch, FL, Pinehurst, NC and Hilton Head Island, SC.

Sources and methods

The small numbers beside each measure point here. Every dataset is public; links go to the publisher.

  1. American Community Survey 5-year estimates · US Census Bureau · 2020 to 2024 estimatesTables B01002, B01003, B05002, B07003, B08013, B08301, B15003, B17001, B19013, B19301, B23025, B25002, B25003, B25010, B25035, B25064, B25070, B25077, B25088, B25103, B28002, S2701
  2. Regional Price Parities · US Bureau of Economic Analysis · Latest release, retrieved 2026-11-14
  3. Fair Market Rents · US Department of Housing and Urban Development · Fiscal year 2027
  4. Income Limits · US Department of Housing and Urban Development · Fiscal year 2026
  5. House Price Index · Federal Housing Finance Agency · Latest release, retrieved 2026-11-14
  6. Quarterly Census of Employment and Wages · US Bureau of Labor Statistics · 2025 annual averages
  7. Population Estimates · US Census Bureau · Vintage 2025
  8. SOI Tax Stats, county-to-county migration · Internal Revenue Service · Tax years 2022 to 2023Counts tax returns and the people on them; flows under 20 returns are suppressed.
  9. County Business Patterns · US Census Bureau · 2023 data
  10. National Register of Historic Places · National Park Service · Listings through 2026-05-22
  11. Common Core of Data · National Center for Education Statistics · 2024 release
  12. 1991-2020 climate normals · NOAA National Centers for Environmental Information · Series updated 2026-11-05Averages for 1991 to 2020 computed from NOAA's county climate series (nClimDiv).nClimDiv county series
  13. National Risk Index · Federal Emergency Management Agency · Latest release, retrieved 2026-11-14NRI data and maps
  14. Air Quality System, annual AQI by county · US Environmental Protection Agency · 2025 dataAirData download files

Derived by Citytistics from the tables above: rent to income (B25064, B19013); property tax rate (B25103, B25077); home price to income (B25077, B19013).

What stands out compares Holden Beach with places of a similar size, using only figures measured for Holden Beach itself; county and metro figures never count. Survey figures are estimates with margins of error. Formulas and definitions: methodology. API: /api/v1/places/holden-beach-north-carolina

Citytistics. “Holden Beach, North Carolina.” Data as of 2026-11-14. https://www.citytistics.com/city/holden-beach-north-carolina/

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.